Conversion Rate Optimization (CRO) is the exercise of increasing sales and prospective leads from any website.\u00a0<\/span>CRO is the method of creating an experience of a website or landing page with the goal of increasing the percentage of visitors that convert into customers. <\/span>CRO helps in attracting more clicks on your homepage or website without extra expenditure.<\/span><\/p>\n With the Rule of Thirds, you\u2019re supposed to visually divide an image (or website page) into thirds (both vertically and horizontally). <\/span>According to the rule, the four middle intersections are strategic places of interest. When objects are placed at these points, it creates the most impactful image or design. <\/span>In terms of web design, you can place the page\u2019s most important elements at these intersections to get people focused on them, boosting your conversions.<\/span><\/p>\n Using white space can be a great way to keep your landing pages clean and draw attention to the elements that matter. <\/span>White space (aka negative space) is the empty area on your landing page that helps to draw attention to specific elements on your page.<\/span><\/p>\n Researchers have found that a user\u2019s natural behavior when browsing the web is to read the screen in an \u201cF\u201d pattern. <\/span>So what does this mean for boosting your conversions? Well, you can take advantage of this behavior by placing the most important objects and calls to action along the F-shape lines and placing objects of less importance in lower visibility areas.<\/span><\/p>\n <\/p>\n Use the 8 \u2013 Second Rule<\/b><\/p>\n A landing page is a website\u2019s homepage or internal page that viewers access by clicking on a link. It\u2019s typically designed to funnel viewers toward one specific offer or CTA. <\/span>In digital marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It\u2019s where a visitor\u00a0<\/span>\u201clands\u201d<\/span><\/i> when they have clicked on a button.\u00a0<\/span>Landing pages are designed with a single focused objective \u2013 known as a Call to Action (CTA).<\/span><\/p>\n <\/p>\n <\/p>\n <\/p>\n There are two basic structural types of the landing page:<\/span><\/p>\n (sometimes referred to as lead gen or lead capture pages) use a web form as the Call to Action, for the purpose of collecting lead data such as names and email addresses. This is the primary type of landing page used for B2B marketing.<\/span><\/p>\n are typically used for e-commerce\u00a0and have a simple button as the Call to Action.<\/span><\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" What is Conversion Rate Optimization, CRO Strategies, Use of CRO and Some Important Facts? Conversion Rate Optimization (CRO) is the exercise of increasing sales and prospective leads from any website.\u00a0CRO […]<\/p>\n","protected":false},"author":1,"featured_media":411,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18,1],"tags":[],"class_list":["post-408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-uncategorized"],"acf":[],"yoast_head":"\nConversion Rate Optimization Strategies\u00a0<\/b><\/h3>\n
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Rule of Thirds<\/b><\/h3>\n
Negative Space \/ White Space<\/b><\/h3>\n
Consider F-Layout<\/b><\/h3>\n
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Landing Page, <\/b>Its Call: Lead Capture Page<\/b><\/h3>\n
Landing Page \u2013 Headline<\/strong><\/h2>\n
Your headline is the very first thing that people will see and read. It\u2019s critical that it very clearly describes what a visitor will get from the page (its goal) and that the message match is strong enough to show the visitor that they are in the right place.<\/b><\/h3>\n
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Landing Page \u2013 CTA Button<\/strong><\/h2>\n
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More About Landing Page<\/strong><\/h2>\n
Lead Generation landing pages<\/b><\/h3>\n
Click-Through landing pages\u00a0<\/b><\/h3>\n
The Difference Between a Homepage and a Landing Page<\/strong><\/h3>\n
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